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AVAYA - FEATURED ARTICLES

April 19, 2010

AVAYA News - Businesses Plan to Invest in Unified Communications, IAUG Study Shows.

By Alice Straight, TMCnet Web Editor

A new survey indicates that companies are intending to make investments in business communications solutions in the next year.

The results of the survey were released at the International Avaya User Group annual conference, The Art of Evolution/Global Connect (News - Alert), which is being held this week in Denver, Colo.  The event is hosting more than 3000 attendees, and represents the first, combined International conference of Avaya (News - Alert) and heritage Nortel user groups, now coming together under a single banner. 


The 700 respondents to the survey indicated that they will be integrating existing communications technologies and supporting mobile employees, with 70 percent mentioning IP Telephony and 46 percent budgeting for specific solutions and applications.

 

 

"Integration of diverse technologies and distributed workforces is not simply a matter of user convenience. It is critical for continued business competitiveness," said Frank Castro, member of the Board of Directors for IAUG. "Our members see unified communications as the means to integrate their varied solutions to allow workers to be more flexible, increase productivity, drive down costs and enhance competitiveness."

Sixty-seven percent of the respondents said they had projects already under way or ones which will be under way within the next 24 months. Forty percent said they were looking at UC solutions to improve the integration of e-mail, IM, voice and conferencing; 37 percent were seeking improved integration and access for remote and mobile workers; 33 percent were seeking optimized workflows and operational efficiencies for the delivery of services to customers and 29 percent wanted to give customers an experience different from what they could get from competitors.

The IAUG study mirrors others released recently, including CDW's (News - Alert) second annual, "Unified Communications Tracking Poll." The CDW poll had 67 percent of respondents who had prepared a business case or strategic plan for UC adoption.

Businesses are looking, according to the IAUG survey to give workers the tools they need to increase productivity regardless of their physical location and the emphasis on differentiating their company through the use of communications. 

The hope to see increased collaboration and productivity among employees, customers and suppliers was the reason 50 percent of survey respondents gave for the reason they deployed a UC system. Forty-four percent are seeking to enable employees to easily communicate when they are mobile, 35 percent are seeking reduced costs, 32 percent are looking to improve customer service, and 29 percent are seeking consistent user experience across locations and devices.

The independent survey and report was commissioned by the International Avaya User Group and conducted by the Webtorials Analyst Division. Most survey respondents were located in North America and included representatives from the healthcare/pharmaceutical, higher education, government, and financial, manufacturing, insurance and telecommunications industries. 

Steven Taylor (News - Alert), editor of Webtorials and co-founder of the Analyst Division, said, "The results of the survey are especially striking in light of the current global economic conditions.  Convergence (News - Alert) in general, and Unified Communications in particular, has moved from a 'nice to have' to being a business imperative for survival by empowering a more flexible, mobile, and productive workforce."


Alice Straight is a TMCnet editor. To read more of her articles, please visit her columnist page.

Edited by Alice Straight




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